Author Archives: Natasha Murphy

Shooting Guidelines for Merchants and Photographers

Product photos
  • Can be square or tall rectangle.
  • Placement of product(s) must be consistent; i.e., all product dead center with a good amount of space (15% of total width/height for each edge) around the top, sides, and bottom of the frame (NO tight crop).
  • Orientation must be consistent; whether you opt for square or rectangle, the choice must be used for all of the product photographs.
  • Color/lighting/tone must be consistent throughout product photographs.
  • The maximum product image size allowed by Shopify 2048 x 2048 pixels. For the best magnication, use this maximum dimension for width and/or height.
Hero, header, and other photographs that will be used in the design of the website
  • Horizontally oriented photographs with a good bit of negative space for hero images (at least 60% of image should be available if we are to apply text to the image).
  • In general, horizontally oriented photographs work best because browsers still account for the majority of webpage views.
  • Photographs should be at least 1,800 pixels wide and high resolution.
  • Vertically oriented images will likely not be used unless they can be incorporated into a diptych.
Page photographs (head shots, space shots, and other images included on pages)
  • A lot more freedom here; as long as they’re high res and look good (subject matter is clear) at a minimum of 450 pixels, usually anything will work.

Edit June 8, 2016: Looking for some good stock photography options? Look here and here!

Better Packing Slips in Shopify

By default, Shopify prints the entirety of a customer order when you go to print a packing slip. Aye yai yai that’s a lot of information! Not to mention this document may not even fit on a single page. One of the first questions asked by Nicely Built customers is, “How the heck do I print a concise packing slip?”

Too Much Information


This is such a common request that Shopify built a free app called Order Printer to make the chore of handling packing slips a lot easier – for both merchants and for customers. After installing the app in your store, a new option will appear on the customer order page. Click on the More Options icon to the left of the old Print option to open a dropdown and select ‘Print with Order Printer’ from the dropdown menu.

Solution: Shopify’s Print with Order Printer App (Free)


Voilà! A much more concise packing slip is automatically generated. Your customers will receive a packing slip that displays only pertinent order information in a user friendly format.

So Fresh, So Clean


You Need a Back Up Plan

If you read one of our latest blog posts, you might be freaking out. Unfortunately, there is a possibility that your WordPress site has been hacked or will be hacked in the future. However, most sites are recoverable after a hack once it’s been discovered. We’ve taken the liberty of putting together a little instruction on how best to get a backup plan in place so that you’re not up the creek without a paddle should your site ever be compromised.

Pro Tip: Before installing any plugins to your WordPress site, we always recommend backing up your information. Yes, we recommend backing up your data before downloading your backup plugin. Better safe than sorry!

The best backup plugins for your WordPress site, as told by Nicely Built:

  1. BackupWordPress: Highly rated in the plugin directory, simple to setup, option for Dropbox integration… this plugin is perfect for novice and intermediate level WordPress users. The plugin is very ‘plug and play’ — meaning that once you have installed and activated BackupWordPress, there aren’t many other steps. One important step to remember, however, is to select ‘Both Database and Files’ when setting up your backup schedule. One downside is lack of a restore option. Advanced knowledge of WordPress development may be required to recover the site. As long as you have a recent backup, a developer will be able to help you.
  2. VaultPress: For a small 5 dollars a month, this easy to use backup system will automatically sync in realtime as well as runs security scans on a daily basis. If you provide FTP information to your site, VaultPress can automatically restore a backup to your site, which is awesome.

Don’t waste another minute being unprotected, download one of these options now or do your own research to find the plugin best suited for your needs.

If you’re a Nicely Built client, you have nothing to fear! Not only do we have a backup solution in place for all of our sites — we also closely monitor hacking attempts and update our security measures continuously. For example, if your username is guessed and a hacker tries to break in by guessing the password thousands of times we will catch this and change your username to something new. We’re always on watch!


Do you have a Hack Horror Story you can share with us? We’d love to hear what happened, how you dealt with it, and what advice you can share with other WordPress site owners as a result!